The research is analyzing the influence of marketing mix and consumer attitude toward purchase intention. The purpose of this research is to analyze the most significant factor in Marketing Mix Str…
The purpose of this research is to investigate the effectiveness of Abbott Family Club (AFC) programs towards sales performance. Customer loyalty program is a comprehensive program from Customer Re…
The purpose of this research is to know the influences of promotion mix strategies and service environment towards customers intention. a promotion mix strategy is an important strategy to deliver …
The purpose of this research is to analysis the effectiveness of marketing mix strategy towards customer purchase intention as well as find out which marketing mix element has the most important fa…