Analysis of Customer Satisfaction Factors towards Customer Loyalty in Mobile …
According to Badan Pusat Statistik (BPS), the penetration rate for Indonesias mobile phone subscribers has reach 103.1 subscribers / 100 inhabitants which indicate it have penetrate the market for …
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- 1649
Analysis of online Sales Promotion toward Youth Purchase Intention in Indones…
online user in Indonesia is increasing every year. This market was dominated by youth and some of them are using the internet to do shopping. one of the popular products that youth usually buy thro…
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- 1650
Creating Brand Loyalty Through online Communities
Recently, the online industry has increasing significantly, this allows people to have a continuous access to all the information they need. Brand loyalty has proved to be a crucial matter in the m…
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- 1651
The Impact of Symbolic Image Congruity and Functional Image Congruity on Cons…
The competition in Indonesia automotive industry is getting tougher. Many car companies compete to become the consumers brand preference choice. People tend to choose a product or brand that is con…
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- 1652
An Analysis of Factors Affecting Brand Awareness Using Social Media in Indone…
The use of social media in Indonesia has shown an increasing trend in the last few years. the number of Internet users in Indonesia grew from 62 million in 2012 to 74.57 million in 2013 and is pred…
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- 1654
The influence of celebrity endorsement on Nike brand football shoes (a case s…
The primary objective of this thesis is to analyze the impact of the celebrity endorsement on brand image Nike football towards consumers XYZ football store. The second purpose of this thesis is to…
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- 1826
The Influence of human resource management practices on organizational commit…
Indonesian companies were found to have significantly higher turnover rate than the global rate (more than twice the global rate for voluntary turnover) and also higher than in other fast-growing e…
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- 1824
The Effect of training, job involvement, compensation & benefits on employee …
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