PT Nestle Indonesia : internship report 2015

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The Impact of brand activation on customer trust : an investigation of brand XYZ

Customer trust is one of the aspect for customers to keep buying a brand

The Effect of perceived risk and service qualty on purchase intention in onli…

The growth of technology has been a tremendous impact on online transportation services. Evidently, the increase in the usage of internet and smartphone across Indonesia has been increasing. Howev…

Analyzing factors influencing mobile payment utilization - a case study of Pa…

As one of the ongoing trends in Indonesia, Mobile Payments are now commonly used on a daily basis by people in the society. Evidently, the number of competing mobile payments is increasing each yea…

Analyzing the relationship of perceived quality, brand image & brand trust to…

XYZ cat food, established in 2009, is currently having a problem regarding brand loyalty. The company does not know what factors that are affecting brand loyalty and the management has not done any…

Investigating the impact of service quality towards patient

In a tight and competitive health care industry nowadays, so many hospitals especially for-profit oriented type of hospitals continue to push them in upgrading medical care quality to attain organi…

Analyzing the influence of brand image, sales promotion, perceived quality, a…

As a player who has been in the market for almost 30 years, Buccheri is well- known for its footwear products provided across Indonesia. Having people whose age ranging from 40-60 years old as the …

The Influence of perceived benefits, social media and e-trust towards purchas…

E-commerce is uprising in Indonesia, The numbers of internet users and e-commerce sales are increasing from time to time. However, based on the data gathered by the researcher, many online customer…

Factors effecting school preferences and their implication for marketing : an…

The main purpose of this research is to identify the factors effecting and which affects the most towards school preferences of middle class parents in one of the private schools in South Tangerang…

The Analysis of brand awareness and customer satisfaction toward competitive …

As Indonesia is the largest food service market in ASEAN countries, the number of restaurants is growing rapidly and dominated by traditional restaurants. XYZ as a traditional restaurant is facing …