Analysis the influence of restaurant experiences on Electronic Word-of-Mouth …
This research was conduct to identify the relationships between restaurant experience and the motivation to engage in positive eWOM and to examine which restaurant experiences trigger customers to …
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- 1213
Evidence of entrepreneurial marketing activities in Primagama Quantumkids in …
Recently a fresh field of marketing, “Entrepreneurial Marketing” (EM) has received attention among business researchers (Nwanko & Gbadamosi, 2010). This interface has been discovered to be bene…
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- 1214
The influence of service quality and tourist satisfaction on future behaviora…
In the highly competitive tourism industry, improving service quality to gain competitive advantages is one of the keys to sustainable management of culture heritage tourism. Tourist satisfaction i…
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- 1215
Analysis of marketing strategy towards customer's purchase decision of batik …
Batik Pekalongan as the central batik of Indonesia is facing a problem that is coming from International market, the incoming Chinese Batik has affected the sales of Batik Pekalongan, in order to h…
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- 1216
An analysis of competitive strategy towards indonesian local fashion industry…
Fashion may vary considerably within a society according to age, social class, generation, occupation, and geography as well as over time. Fashion industry is one of the most important sectors of t…
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- 1217
The Impact of promotion mix on customer perception a case study of Velpa Rest…
Nowadays many companies try to tighten their promotion budget in order to survive in the industry. Meanwhile, promotion is the important tool to attract consumer's attention and generate sales. Vel…
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- 1218
Factors influencing customer satisfaction of an online clothing store: a case…
Online clothing market consists of a lot of brands. One of them is “Tendencies”. In order to doubled their income by encouraging more repeat buying, “Tendencies” online store can satisfy th…
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- 1219
Analysis of local food opportunities in the global market: case study of cara…
The popularity of “Rendang” opens challenges to global market penetration. The objective of this study was to identify Indonesian local food growth opportunities in the global market, to analyz…
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- 1220
The Analysis of service delivery to measure customer satisfaction in small si…
Interior contractor has been growing continuosly following the current condition in Jakarta. The current condition is influenced by the high demand of office space so that the interior contractor c…
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- 1221
Analysis of the correlation between customer perception and brand image case …
In this study, the author would like to analyze the correlation between brand image and customer perception at SF Jakarta. The main purpose of this research is to analyze the correlation between cu…
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- 1222
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