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Analysis of Kimbo Kitchen perception
Djuaeriah, NenengPramana, Dennis

This paper discusses about Kimbo Kitchen Marketing Mix. Kimbo Kitchen is a newrnproduct that recently released by PT. Madusari Nusaperdana. This product does notrnsell well in the market due to lac…

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980
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Internationalization stage model formulation for indonesian emerging local fa…
Sjafei, Netta J.Yosefina, Gabriela

The emergence of many new local fashion brands targeting medium to upper levelrnconsumers in the middle of foreign brands invasion has shed a light on Indonesia?srnfashion industry. The objective o…

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981
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Analysis of target market on Saphire services PT. Angkasa Pura Schiphol to im…
Aviany, Irena AfiraDjuaeriah, Neneng

The purpose of the research is to study the Target Market of SAPHIRE services. The author will analyze of Target Market related to Marketing Mix strategy on SAPHIRE services and how the SAPHIRE mat…

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982
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Market feasibility study of the international market of coffee oil, with focu…
Sjafei, Netta J.Widjaja, Julian

Coffee producers came up with many ways turning unwanted coffee beans into sellable goods, such as coffee oil. This way, coffee beans are not wasted and they found a world of new usages, including …

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983
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The impact of EU-Indonesia business dialogue on trade and investment; a case …
Tobing, RudyDhana, Meidy Rahma

The purpose of this research is to evaluate the impacts of EU-Indonesia BusinessrnDialogue (EIBD) on trade and investment between EU countries and Indonesia,rnparticularly in the pharmaceutical ind…

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984
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The Significance of after sales marketing in increasing the sales (case study…
Marliando, Muhammad RizkiAbduh, Dibia M.

This thesis is aimed at (1) how significant the After Sales Marketing division ofrnMercedes-Authorized Dealer affecting in increasing the sales optimally; (2)rnIdentifying and understanding more th…

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985
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Analyzing the franchising business: the case study of multiplus business serv…
Sidharta, Tendra AnggaHandojo, Innge S.

In this study, the researcher would like to analyze the franchise business atrnMultiplus Business Service Center. The purpose of the research is torndetermine the factors influencing a franchise we…

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987
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The Promotional mix strategies to increase the sales in Starbucks in Teras Ko…
Hurt, Trevor DaltonDahlan, Kandi Sofia S.

This thesis is aims to Study on Starbucks in Teras Kota Mall in BSD City Tangerang. Therngoal of the research is how to increase Starbucks sales in Teras Kota Mall and how tornimprove the customers…

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988
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Factors that influence youth buying behavior through online clothing business…
Suryaningsih, WidyanovaAbduh, Dibia M.

In this study, the researcher would like to analyze what factors that influence youthrnbuying behavior through online clothing business in Indonesia. The main purpose ofrnthis research is to identi…

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989
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Creating a market entry strategy for an affordable, mid-scale sushi house in …
Wibowo, Angga AryashaSubroto, Irwan S.

The sushi restaurant market is experiencing a rapid growth. In order to explore the opportunities of competing on this market, this thesis applied two existing theories: Porter?s Five Forces and th…

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