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Uses and gratifications of Hard Rock FM Jakarta audience when accessing Hard Rock FM Jakarta Twitter account

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Radio shows are now focused on how to deliver good quality content while on the other hand converging with social media in order to have direct interactions with the listeners. However often times with the use of social media comes the problem of irrelevant content displayed within the social networking page as a form of money generating advertisements that obstruct the real motivations behind the radio audience while accessing their social networking sites. rnrnBy focusing on what has been included inside the Twitter account and what the audience had sought

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Availability

B02319

2319

(Rack Thesis)

Available

Detail Information

Series Title

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Call Number

2319

Publisher

mou : Swiss German University., 2016

Collation

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Language

English

ISBN/ISSN

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Classification

NONE

Content Type

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Media Type

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Carrier Type

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Edition

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Subject(s)

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Specific Detail Info

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Statement of Responsibility

while still not able to fulfill the requirements of the audience seeking tension release."

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