Influence of 7p's marketing mix to home buyer purchase decision on Tangerang residential housing market

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Influence of 7p's marketing mix to home buyer purchase decision on Tangerang residential housing market

developer should formulate market penetration strategy to create customer wants in terms of buying h - Personal Name;

The purpose of this study is to analyze the influence of 7P’s marketing mix toward purchase decision in Tangerang residential housing market. The objective of the study is to provide whether there is positive relationship among 7P’s marketing mix which influence customer purchase decision. In this research

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M00465 (Rack Thesis) Available

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Series Title: -
Call Number: 465
Publisher: Tangerang : Swiss German University., 2017
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Language: English
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Classification: NONE
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Statement of Responsibility: Pearson’s Correlation and Regression. The researcher used closed ended self-administered questionnaires as a method of collecting data. The study was done on three hundred ninety-three respondents fro

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