Analysis influence of consumer behavior to purchase organic foods in Jakarta

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Analysis influence of consumer behavior to purchase organic foods in Jakarta

subjective norms - Personal Name;

The research aims to prove there is positive correlation among theory of planned behavior variables and finally give suggestions to the organic food producers based on finding in this research to create and formulate a preferable marketing strategy

Availability

M00460 (Rack Thesis) Available

Detail Information

Series Title: -
Call Number: 460
Publisher: Tangerang : Swiss German University., 2017
Collation: -
Language: English
ISBN/ISSN: -
Classification: NONE
Content Type: -
Media Type: -
Carrier Type: -
Edition: -
Subject(s): perceived behavioural control to intention as medi
Specific Detail Info: -
Statement of Responsibility: 12th 2017 to July 3rd 2017. A sample of 400 respondents was distributed to citizen who stay in Jakarta area and know about organic food. The data was analysed using Structural Equation Model (SEM) and

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