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An analysis of the business research marketing strategy of multi level marketing: case study of PT. Tienshi Indonesia

Fang, Wen - Personal Name; Uguy, Leroy Samy - Personal Name;

The research was conducted in PT.TIENSHI INDONESIA and was focused on marketing strategy of Multi Level Marketing. The purpose of this research is to analyze the factors that attract people to join and be motivated in MLM business. The research methodology steps are collecting the data, identify problem and requirements, analyze the result, and conclude the research.rnrnNowadays, MLM business is growing but it is still have controversy in the eye of public. There are some people believe that it was a prospecting business. Also, there are some people who don't trust MLM and believe that it was a money game. rnrnSince many people have not familiar with MLM, it is expected that my research can give clear information and useful for the people who haven't known about MLM business process.


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B00246 (wh)Available
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Series Title
-
Call Number
246
Publisher
: Swiss German University., 2007
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Language
English
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NONE
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IBA
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