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Effects of service excellence" on customer satisfaction at Singapore Airlines"

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The main purpose of this thesis is to analyze the effects of a service excellence" program on the satisfaction of Singapore Airline customers and the second purpose is to see how other airline industries try to overcome the challenge of giving quality service. The research for the second purpose will concentrate on Indonesia International airline company. This thesis will use the qualitative quantitative method as customer satisfaction is qualitative but to make it possible to count the result of findings

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Availability

B00260

(wh)

Available

Detail Information

Series Title

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Call Number

260

Publisher

: Swiss German University., 2007

Collation

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Language

English

ISBN/ISSN

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Classification

NONE

Content Type

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Media Type

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Carrier Type

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Edition

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Subject(s)

Intan, Catherine
Umarjadi, Utami

Specific Detail Info

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Statement of Responsibility

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