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Supply chain management in term of on-shelf availability to minimize company losses: a case study in unilever vietnam

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The tightness of competition in industry worldwide are forcing the management of medium and big manufacturing company to work efficiently, eliminate any weight and losses, and create efficient low cost manufacturing operation. This is mainly for Household, personal care, and foods product that produced by Unilever.rnrnA part of good innovative products and consistently good quality to meet the consumer need, the Supply Chain Management are taking an important rule in the company to bring product to the consumer's hand.rnrnThe Supply Chain Management give the knowledge to manage and monitor the flow of material from sub-supplier to supplier and then combine it with other material in the factory to be processed and converted to become a finish product. Special knowledge is required to manage it due to the dependency to the other complex task of Supplier with their own problem, such as financials, source of material, manufacturing capacity, skill of people, or that could be the market requirement changes.rnrnThe further step of the product's flow is deliver to warehouses, distribute to the distributors, and then to the retailer or supermarket, and finally to the consumer or end user; it have their own complication that have to be manage. rnrnThe journey of materials, converted to the finish product up to receiving in the warehouse on the back yard of its supermarket, is about 80% of the total journey to the end user. It had been passed with huge effort due to highly sophisticated problems.rnrnThe last 20% of the journey has been identified as an area of significant loss, that mention by the move of the product from the store in the backyard of the shop to the shelf, and it suppose to replenish to the certain number that must be available on shelf. Special effort between Unilever in collaboration with big supermarket management, to improve the On Shelf Availability (OSA) have been done by using Total Productive Maintenance (TPM) as a Japanese way of working as a tools.

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Availability

B00362

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Available

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Series Title

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Call Number

362

Publisher

: Swiss German University., 2008

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Language

English

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Classification

NONE

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Subject(s)

IBA

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