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Analysis of remote printing system as the alternative of centralized printing to gain efficiency in media business, with case study at PT. XYZ

Bunyamin, Engelica - Personal Name; Zuardi, Gunawan - Personal Name;

The purpose of this study is to investigate the remote printing system that has been use today in media business to gain efficiency in order to compete amidst heavy competition, particularly newspapers industry. It is also intended to see what kind of benefits that the company can achieve from the remote printing system. A case study at PT. XYZ as a national daily newspaper publisher in Indonesia is used and analyzed. Direct observation to the printing plant and interview with PT. XYZ executives is done to collect qualitative data. Numerical data is used for quantitative analysis. rnrnMoreover, questionnaire to the newspapers readers will be distributed in Jakarta and Surabaya. According to the analysis, remote printing system will be increasing the company value by providing delivery time to readers and personalized local content of the newspapers.


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B00557 (wh)Available
Detail Information
Series Title
-
Call Number
557
Publisher
: Swiss German University., 2009
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Language
English
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-
Classification
NONE
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IBA
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