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Analysis the impact of occurance modern market (mini market) among traditional market (warung)

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Traditional provision store is the most common found around us, and few years ago appears the new concept that similar to traditional provision store with modern concepts and managed with a professional. Product assortment that available is similar to traditional provision store which provide daily needs. And price in mini market can be cheaper compared with traditional provision store because in mini market have channel to buy directly to main distributor and they maintain their stock computerized so that goods are available can be watched in order not to run out and excess stock. This situation that is very different when compared with the traditional provision store, because the stock is monitored manually, in addition to the mini market, which is managed in modern program also has a campaign to attract more consumers. In this research will have described the influence of mini-market around residential area which is the main rival of the traditional provision store. And what factors that make consumers switch to the mini market.

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Availability

B00851

(wh)

Available

Detail Information

Series Title

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Call Number

851

Publisher

: Swiss German University., 2010

Collation

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Language

English

ISBN/ISSN

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Classification

NONE

Content Type

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Media Type

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Carrier Type

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Edition

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Subject(s)

IBA

Specific Detail Info

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Statement of Responsibility

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