The Analysis of service delivery to measure customer satisfaction in small size interior contractor. Case of PT. Gema Intermulia in Jakarta
Interior contractor has been growing continuosly following the current condition in Jakarta. The current condition is influenced by the high demand of office space so that the interior contractor competing in order to satisfying the customers. The one way to make customers satisfied by providing a service delivery. The service delivery can be assessed through SERVQUAL method which are tangibles, reliability, responsiveness, assurance and empathy. The thesis research will be conducted by distributing the questionnaires to 35 clients of PT.Gema Intermulia Sejahtera. The questionnaires will be useful for supporting the analysis that relates to the correlation between service delivery and customer satisfaction also the most potential dimension in service delivery to measure customer satisfaction. Some recommendations are given in this research for improving the service delivery of PT.Gema Intermulia Sejahtera.
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