APA Style

Kotler, Philip. (2008). Principles of marketing (12). New Jersey: Pearson.

Chicago Style

Kotler, Philip. Principles of marketing. 12 New Jersey: Pearson, 2008. Book.

MLA Style

Kotler, Philip. Principles of marketing. 12 New Jersey: Pearson, 2008. Book.

Turabian Style

Kotler, Philip. Principles of marketing. 12 New Jersey: Pearson, 2008. Book.