APA Style

Shimp, Terence A.. (2007). Advertising, promotion, and other aspects of integrated marketing communications (7). Mason: Thomson.

Chicago Style

Shimp, Terence A.. Advertising, promotion, and other aspects of integrated marketing communications. 7 Mason: Thomson, 2007. E-book.

MLA Style

Shimp, Terence A.. Advertising, promotion, and other aspects of integrated marketing communications. 7 Mason: Thomson, 2007. E-book.

Turabian Style

Shimp, Terence A.. Advertising, promotion, and other aspects of integrated marketing communications. 7 Mason: Thomson, 2007. E-book.