APA Style
Keller, Kevin Lane. (2013).
Strategic brand management : building, measuring, and managing brand equity 4ed. (4).
Boston:
Pearson.
Chicago Style
Keller, Kevin Lane.
Strategic brand management : building, measuring, and managing brand equity 4ed..
4
Boston:
Pearson,
2013.
Book.
MLA Style
Keller, Kevin Lane.
Strategic brand management : building, measuring, and managing brand equity 4ed..
4
Boston:
Pearson,
2013.
Book.
Turabian Style
Keller, Kevin Lane.
Strategic brand management : building, measuring, and managing brand equity 4ed..
4
Boston:
Pearson,
2013.
Book.