APA Style
Cravens, David W.. (2009).
Strategic marketing (9).
New York:
McGraw-Hill.
Chicago Style
Cravens, David W..
Strategic marketing.
9
New York:
McGraw-Hill,
2009.
Book.
MLA Style
Cravens, David W..
Strategic marketing.
9
New York:
McGraw-Hill,
2009.
Book.
Turabian Style
Cravens, David W..
Strategic marketing.
9
New York:
McGraw-Hill,
2009.
Book.