APA Style
Belch, George Eugene.. (2009).
Advertising and promotion : an integrated marketing communications perspective (8).
New York:
McGraw-Hill.
Chicago Style
Belch, George Eugene..
Advertising and promotion : an integrated marketing communications perspective.
8
New York:
McGraw-Hill,
2009.
Book.
MLA Style
Belch, George Eugene..
Advertising and promotion : an integrated marketing communications perspective.
8
New York:
McGraw-Hill,
2009.
Book.
Turabian Style
Belch, George Eugene..
Advertising and promotion : an integrated marketing communications perspective.
8
New York:
McGraw-Hill,
2009.
Book.