APA Style

Kotler, Philip & Keller, Kevin Lane. (2006). Marketing management 12ed. (12). New Jersey: Pearson Prentice Hall.

Chicago Style

Kotler, Philip & Keller, Kevin Lane. Marketing management 12ed.. 12 New Jersey: Pearson Prentice Hall, 2006. Book.

MLA Style

Kotler, Philip & Keller, Kevin Lane. Marketing management 12ed.. 12 New Jersey: Pearson Prentice Hall, 2006. Book.

Turabian Style

Kotler, Philip & Keller, Kevin Lane. Marketing management 12ed.. 12 New Jersey: Pearson Prentice Hall, 2006. Book.