Analyzing factors influencing intention to use unmanned store technology : a case study of JD.id x

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Analyzing factors influencing intention to use unmanned store technology : a case study of JD.id x

Kristyo, Regina Esther Utari - Personal Name; Simatupang, Parhimpunan - Personal Name;

The retail sector is currently facing a decrease due to a change in shopping behavior of consumers from offline to online shopping, which leads to a massive closed down of retail store and spectacular declined of mall traffic. Retailer sees the implementation of unmanned store technology as a solution to this issue. Currently, the implementation of unmanned store technology by retailers is still in the trial stage. In Indonesia itself, JD.ID X is the first and the only retail store that applied the unmanned store technology. However, Indonesian customers are not yet familiar with this new technology. This research analyze the factors that influencing customers

Availability

B03029 (Rack Thesis) Available

Detail Information

Series Title: -
Call Number: 3029
Publisher: : Swiss German University., 2019
Collation: -
Language: English
ISBN/ISSN: -
Classification: NONE
Content Type: -
Media Type: -
Carrier Type: -
Edition: -
Subject(s): MKT
Unmanned Store Technology
Performance Expectancy
Effort Expectancy
Social Influence
Facilitating Conditions
Store Reputation
Intention to use
Specific Detail Info: -
Statement of Responsibility: -

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