The implementation of the marketing strategies to improve performance in c type hospital: rnA case study of RSIA St. Yusuf, Tanjung Priok

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The implementation of the marketing strategies to improve performance in c type hospital: rnA case study of RSIA St. Yusuf, Tanjung Priok

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The competition of hospitals services in Indonesia shows a significant increase. Hospital tend to survive in the competition era by creating strategies to have a competitive advantage

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B02195 2195 (Rack Thesis) Available but not for loan - Missing

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Series Title: -
Call Number: 2195
Publisher: mou : Swiss German University., 2016
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Language: English
ISBN/ISSN: -
Classification: NONE
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Subject(s): place
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Statement of Responsibility: and improve their performance. The central contention of this thesis is that the marketing mix strategies can improve the hospital performance and in turn they may be better applied to increase the qu

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