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Strategic brand management :
building, measuring, and managing brand equity 5ed.
Swaminathan, Vanitha
Additional Author
Keller, Kevin Lane
Additional Author
mixed material
9781292314969
Essex
Pearson
2020
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New food product development :
from concept to marketplace
Fuller, Gordon W.
Additional Author
mixed material
978143981864
Boca Raton
CRC Press
2011
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Product design and manufacture
Lindbeck, John R.
Additional Author
mixed material
0131834762
New Jersey
Prentice Hall
1995
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Innovation management and new product development
Trott, Paul
Additional Author
mixed material
9780273713159
New Jersey
Prentice Hall
2008
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Marketing & selling the travel product
Burke, James
Additional Author
mixed material
0827376480
Albany
Delmar
2000
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Product management
Lehmann, Donald R.
Additional Author
mixed material
0070275491
New York
McGraw-Hill
2002
0070275491.jpg
Wikibrands :
reinventing your company in a customer-driven marketplace
Moffitt, Sean
Additional Author
mixed material
9780071752350
New York
2011
9780071752350.jpg
The study of the impact of service standards, product quality and corporate image on customer satisfaction and loyalty:
a study at shell fuel retail station
Fauzie, Irfan
Additional Author
Pasasa, Linus
Additional Author
mixed material
Swiss German University
2015
Collaborative product design and manufacturing methodologies and applications
W. D. Li
Additional Author
mixed material
97817849966498
London
Springer
2007
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Formulating new product launch strategy of vitamin mineral supplement at Indonesia:
case study of PT. XYZ, a pharmaceutical company
Kurniawan, Hendry
Additional Author
Pasasa, Linus
Additional Author
mixed material
Swiss German University
2014