The Impact of promotional activities on brand equity and purchase decision of…
The main purpose of this research is to identify and analyse the impact of promotional activities, which include advertising, direct marketing, internet marketing, sales promotion, public relation,…
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- 305
The Influences of Promotion Mix Strategies and Service Environment towards Cu…
The purpose of this research is to know the influences of promotion mix strategies and service environment towards customers intention. a promotion mix strategy is an important strategy to deliver …
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- 1655
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