Factors influencing the purchase decision making of luxury compact sports car…
The luxury compact sports car Abarth has entered the Indonesian automobile industry early 2014, whereas the competition in the Indonesian automotive industry is getting tougher. The Indonesian Auto…
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- 1830
Analysis the factors that influence consumer purchase decision in automobile …
PD KIA Antareja BSD is one of the companies in Indonesia that sells KIA car and as a service center for KIA. The purpose of this thesis research is to identify which one of the influencing factors …
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- 1533
Analysis of key factors affecting purchase of foreign fashion brand
The aim of this paper is to analyse factors that influencing purchase decision of foreign fashion brands. This study adopted the descriptive quantitative approach. The result is coming from both pr…
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- 3027
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