Brand loyalty is regarded as an ultimate goal for a company sets for branded products (Giddens, 2010; McMains, 2011). This is mainly due to the basic reason in any attempts that brand image is not …
Food Combining Method (FCM) is a diet method that is suited with human's natural body function. The basic principle is similar with Indonesia's famous dietetic behav- ior; 4 Healthy and 5 Perfect, …
In this era of tight competition among companies in running their business, companies' performance required to be assessed, observed, and evaluated to gain information about what needs to be done i…
Increasing organizational survivability has no longer become an option, but a must. Globalization has not only opened up international trade but also international competition. Organizational Citiz…
n the economic system of a country, entrepreneurial activity is believed to have an important role, especially in the development of the country. Entrepreneur or business owner as the one who runs …
The fact that organizational culture (OC) and organizational citizenship behavior (OCB) affect the organizational effectiveness becomes the reason behind this research. Moreover a strong OC will pr…
According to economist John Howkins (Purba, 2011), creative industries are one ofrnthe best solutions to fix the world economy that suffered from crisis. The base of creative industries lies in hum…
Maslow's theory of need is a motivational theory that helps the HR (Human Resource) Department to motivate their employees to work hard and to make the employees feel comfortable while working. The…
An emergence of new paradigm to knowledge based economy has encouraged companies to consider intellectual capital as their intangible assets in order to catch up with the transformation. This resea…