cover
Advertising and promotion : an integrated marketing communications perspective
Belch, George Eugene.

Edition
8
ISBN/ISSN
9780071284400
Collation
xxv, 838 p. : ill. ; 28 cm.
Series Title
-
Call Number
302.23 Bel a

Edition
8
ISBN/ISSN
9780071284400
Collation
xxv, 838 p. : ill. ; 28 cm.
Series Title
-
Call Number
302.23 Bel a

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