Impact of changes in ownership to the customer satisfaction. Study case: PT. …

The purpose of the research is to study the level of customer satisfaction in several categories of XL service after change of ownership in late 2009. The writer will analyze the difference of cust…

Analyzing the external and internal factors of consumer behavior towards purc…

The purpose of this thesis research is to identify which one of the influencing factors that has the most influence in affecting consumer buying decision in purchasing eco-friendly cars. This thesi…

Analysis of consumer behavior of online group buying as one of the online sho…

The purpose of this research is to identify and measure the factors that influence online consumers' group buying intention, also to decide what factor has the most influence to it. The data collec…

A market study of residential led lighting: analysis of perceived characteris…

The purpose of this research is to investigate the residential-market?s awareness level towards LED lights and to identify which innovation-characteristics (PCI) that has significant influences ove…

Analysis the influence of restaurant experiences on Electronic Word-of-Mouth …

This research was conduct to identify the relationships between restaurant experience and the motivation to engage in positive eWOM and to examine which restaurant experiences trigger customers to …

Analysis of marketing strategy towards customer's purchase decision of batik …

Batik Pekalongan as the central batik of Indonesia is facing a problem that is coming from International market, the incoming Chinese Batik has affected the sales of Batik Pekalongan, in order to h…

The Analysis of promotion mix and its impact to consumer purchasing decision …

Edition

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1313

The analysis of impact of in store sales promotion to purchase decision in hy…

The purpose of this research is to study and analyze the effect of implementation of in store sales promotion. How it?s going to impact the purchase decision of shopper? purchase decision. Which of…

Analysis of business strategy of creative products: a case study of competiti…

Edition

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ISBN/ISSN

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Collation

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Series Title

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Call Number

1380

Assessment of the attractiveness of indonesian electricity industry for inves…

The purpose of this study is to assess the determinants of the attractiveness of Indonesian electricity industry for Investment. The basis of the analysis is Structural Equational Modeling as the r…