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Determination of Products Portfolio to Improve Business Competitiveness at PT…
Pasasa, LinusRehatsyah, Iman

Globalization and competitive pressure urge the Siemens Power Generation to change of business organization to be able survive and win in the business competition. The consequences of organization …

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134
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A Quality Improvement Strategy in the Highly Competitive Market of a Global B…
openness. The quality culture feedback fromnemployees which was suggested to improve: clear target s

With process of globalization, there are more enterprises are either sourcing their products directly from overseas supplier, or have relocated their manufacturing plantnto operation in low-cost la…

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Comparative Study of Greedy Backtracking and Branch-and-Bound Algorithms in a…
Putranto, AgusUtama, Hadian

Many real problems, for example: scheduling, study planner, traveling salesmen problem, etc. are similar to a puzzle game.nnThe goal of this thesis is to show the comparative study of greedy, backt…

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13
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Analysis of Marketing Strategy to Increase Company Competitiveness in Sandals…
Zuardi, GunawanAngeline

The research was performed at PT.Alas Makmur Langgeng Abadi and focused on the company marketing strategy. The purpose of this research is to study and provide idea to the company marketing strateg…

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129
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Developing a Business Strategy for a Modern Sheet Metal Job Shop
Anakotta, ZefnatSetiadharma, Adhy

In this thesis we provide a business strategy plan to manage and run a modern job-shop company. The modern job shop, applied a modern view combined the technical aspects and service excellence in o…

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Analysis of Maintenance Strategy in PT. X Pharmaceuticals
Pasasa, LinusReynaldi, Yudi

Currently, all of the companies around the world are in a competition to make their process more and more efficient and productive. The company that cannot compete in those things cannot also compe…

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127
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Branding Indonesia: Issues and Challenges
Wiryawan, Nizam JimNagalingam, Haridass A/L

Branding Indonesia: Issues and Challenges authored by Haridass Nagalingam attempts to develop idea on the importance and need to brand Indonesia and the issues and challenges pertaining to it in a …

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The Effectiveness of the Sales Force Excellence Program of a Pharmaceutical C…
Wiryawan, Nizam JimEvangelista, Mary Geralyn Flores

The purpose of this study is to evaluate the effectiveness of a sales force excellence program (SFE) that PT ABC had implemented in 2005. nnThe first evaluation consists of looking at the results, …

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The Impact of Market Re-Segmentation and Targeting Process on Improving the S…
Wiryawan, Nizam JimSusanti, M.J. Ina

The purposes of this study is to analyze if the market re-segmentation and targeting process done by PT ABC will give a positive impact on the sales performance of brand X.nnThis study uses an expl…

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The Retailing Marketing Mix of Local Supermarket Sabar Subur Tangerang in Ord…
Zuardi, GunawanKurnia, Lia Andita

The research was performed at PT Subur Makmur Sentosa, an retailing business in supermarket and department store, and was focused on the supermarket marketing mix strategies. The purpose of the res…

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