The purpose of the study is to investigate the impact of leadership style on employee job satisfaction in PT. Supreme Energy and analyse the relationship between leadership style and employee job s…
The development of apparel industry in Indonesia has progressed rapidly. This progressed has contributed the economic growth. Fashion has become a necessity for most people of Indonesia. to ensure …
Country of origin has become a phenomenon in consumer behavior studies thus; the main purposes of this study are to analyze the effect of country of origin (COO) and product attribute towards Indon…
Mobile banking service has a vital role to Indonesian banking nowadays. It is all due to the technology growth and people are demanding more convenience and easy access to their bank account. Many …
As Smartphone functionality improves and expands, along with consumer awareness and knowledge of Smartphone functions, consumer spending in amount of time on Smartphone is increasing. the increase …
Television is one of the media which can be used by companies to advertise their products. With the large number of people who watch television in Indonesia, television has become one of the favori…
The number of Facebook user from Indonesia is one of the top leading countries in the world. This socal intended website is not only used for social life, communicating, interaction but also for e-…
The evolution of technology has trigger telecommunication companies in Indonesia to implement the CRM study on their business process, including PT Indosat Tbk. the CRM study, which stands for Cust…
This study examined the Crisis Management Strategy of Air Asia Indonesia after thernincident of QZ 8501. The researcher chooses this study because of the phenomenon ofrnfew recent commercial Air pl…
Viral marketing has become a phenomena in the marketing today, mass marketing has not become an effective way in marketing. Viral marketing spread like a virus in the internet for everyone even som…