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The Impact of Training Programs for Room Division on Employee Productivity in…
Peranginangin, Loina Lalolo K.Nur, Michael

The development of skill and knowledge on hospitality industry is continuously growing. Employees as part of the hotel, undoubtedly need to fulfill the expectation and the standard of the hotel. in…

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1705
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Job Satisfaction and Organizational Citizenship Behavior: a Case Study at Gal…
Peranginangin, Loina Lalolo K.Christie, Livia

Organizational Citizenship Behavior (OCB) is a type of behavior that is also known as extra role behaveior, doing beyond what is expected by the organization and job descriptions. It was found th…

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1699
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Annotation in Television Commercial (TVC) cigarette message: an emphasized in…
Peranginangin, Loina Lalolo K.Mulawarman, SzySzy

The primary purpose of this research paper is to analyze and observe the meanings and the message?s function of a particular Television Commercial (TVC) which supported by Semiotics theory. The ana…

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1515
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The Influence of 'recommended seller' as perceived value towards purchase int…
Peranginangin, Loina Lalolo K.Prasetya, Fajar Sidik

The purpose of this research is to analyze how much the influence of recommended seller as perceived value towards the purchase intention and also find out the factors that involved in influencing …

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1508
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The Influence of brand experience in enhancing brand loyalty (in case study o…
Peranginangin, Loina Lalolo K.Wiratma, Ifi

Starbucks is a company engaged in the field of Coffee Shop. The purpose of this study is to analyze the consumer?s experience with Starbucks brand, and to analyze the influence between Brand Experi…

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1509
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Analysis of digital technologies used in news production process at Beritasat…
Rickzantia, TaritaPeranginangin, Loina Lalolo K.

This research aims to gain knowledge about a variety of digital technologies at BeritaSatu TV by analysing the phenomena of digital technologies in news broadcast television, which possibly support…

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Call Number
1839
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The effect of twitter activity on Arsenal Indonesia supporter's brand awarene…
Peranginangin, Loina Lalolo K.Prahara, Lalu Gde Agung Risma

This research aimed to analyze the effect of Twitter activity on brand awareness of Arsenal Indonesia Supporter (AIS). The measurement of Twitter activity was done by using two dimensions is social…

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1838
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The Effect of marketing communication strategy by PT JM Mutu Utama on client'…
Peranginangin, Loina Lalolo K.Pasasa, LinusRahman, Muhammad Azhar

Marketing communications activities is a strategic tool that can form the customer support for company or in other words, will further increase the chances of market from product that marketed by c…

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1408
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Effectiveness of the pictorial health campaign on cigarette box towards PT X …
Peranginangin, Loina Lalolo K.Kirana, Amin Satria Wahyu

The purpose of this study is to find the effectiveness and awareness about the pictorialrnhealth campaign. Researcher want to analyze that the pictorial health campaign isrneffective to increase aw…

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ISBN/ISSN
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Call Number
2060
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Twitter Users Level of Trust: a Study About the Correlation of Time Spent on …
Pierre, AndrewPeranginangin, Loina Lalolo K.

The objective of this thesis is to fill in the gap of knowledge regarding the correlation between time spent and users' level of trust, also this research is purposed to find out the Twitter users'…

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Call Number
1791
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