The primary objective of this thesis is to analyse the impact of the viral marketing and promotion strategy of Kopitiam towards the customer visits. Another purpose is to find out which viral marke…
Recently, the online industry has increasing significantly, this allows people to have a continuous access to all the information they need. Brand loyalty has proved to be a crucial matter in the m…
The use of social media in Indonesia has shown an increasing trend in the last few years. the number of Internet users in Indonesia grew from 62 million in 2012 to 74.57 million in 2013 and is pred…
The popularity of social media attracts more people to use this social application and as a result social media user throughout the world keep increasing day by day. Social media start to become a …
The objective of this thesis is to fill in the gap of knowledge regarding the correlation between time spent and users' level of trust, also this research is purposed to find out the Twitter users'…
The sheer number of Internet users in Indonesia affects the growth of online businesses, which resulting in the creation of new Internet shopping services or online stores. However, the high number…
During the last years since the proliferation of Internet into our daily surrounding, it has enabled a variety of social networking sites to innovate, grow and expand. This research has two main ob…