The key factors of consumers loyalty: a case study of Telkomsel users in Swis…
This study was aimed to analyze the key factors of consumers? loyalty: a case study of elkomsel users in Swiss German University. There were 32 questions in the each of the questionnaire that was a…
- Edition
- -
- ISBN/ISSN
- -
- Collation
- -
- Series Title
- -
- Call Number
- 1506
Celebrity endorsement on instagram as a social media marketing tool for onlin…
Online store is considered one of the promising businesses in Indonesia, considering the high number of Indonesians Internet users. However, the increasing competition among online stores has pushe…
- Edition
- -
- ISBN/ISSN
- -
- Collation
- -
- Series Title
- -
- Call Number
- 1507
The impact of Japanese anime and manga on teenagers in Jakarta
During the past few years, Japanese popular culture has gained popularity around the world. In Indonesia, translated Japanese comics or manga occupy more than seventy per cent of the comic market. …
- Edition
- -
- ISBN/ISSN
- -
- Collation
- -
- Series Title
- -
- Call Number
- 1510
Young entrepreneurs using social media as marketing and PR tool: an explorat…
The popularity of social media has leading some young entrepreneurs to use it as their promotion and marketing tool in Jakarta. The purpose of this research is to analyze the factors or challenges …
- Edition
- -
- ISBN/ISSN
- -
- Collation
- -
- Series Title
- -
- Call Number
- 1511
Analyzing the effects of insurance television advertisement towards Indonesia…
Life is full with apprehensions and the future cannot be predicted. Following the uncertainties that are happening in life, people realize that there are more risks and as a result insurance indust…
- Edition
- -
- ISBN/ISSN
- -
- Collation
- -
- Series Title
- -
- Call Number
- 1512
Analysing the potentials of movie review web sites in influencing cinemagoers…
The Internet helps people to find information with ease. It also presents information that is generated not exclusively from companies, but also from common people. Hence, many customers seek infor…
- Edition
- -
- ISBN/ISSN
- -
- Collation
- -
- Series Title
- -
- Call Number
- 1513
The Motivations of Jakarta food reviewers in generating online food reviews
The widespread adaptation of the Internet by the global population has resulted to the flourishing of user-generated contents. The power to publish is no longer the sole monopoly of large publishin…
- Edition
- -
- ISBN/ISSN
- -
- Collation
- -
- Series Title
- -
- Call Number
- 1514
Engagement analysis of Rinso Indonesia's Facebook fan page
Internet technologies bring many advantages to the human life. Many integrate these new technologies to everyday activities, including promotional and marketing activities. One of the newest featur…
- Edition
- -
- ISBN/ISSN
- -
- Collation
- -
- Series Title
- -
- Call Number
- 1516
Self-congruity and its influence on brand loyalty: a case study of Zara in ce…
The basic concept of consumer purchase intention is to make for practical sense or solely motivated by the urgency to acquire needed goods and services. However in the mid-nineteenth centuries rese…
- Edition
- -
- ISBN/ISSN
- -
- Collation
- -
- Series Title
- -
- Call Number
- 1517
Identifying key factors and outcomes of customer satisfaction. A case study o…
The purpose of this research is mainly concentrated in examining the correlation between the concept of customer satisfaction and customer loyalty, identify the extent level of customer loyalty and…
- Edition
- -
- ISBN/ISSN
- -
- Collation
- -
- Series Title
- -
- Call Number
- 1518
Computer Science, Information & General Works 
Philosophy & Psychology 
Religion 
Social Sciences 
Language 
Pure Science 
Applied Sciences 
Art & Recreation 
Literature 
History & Geography