Analysis of the Effectiveness of Using Marketing Mix Strategy towards Custome…

The purpose of this research is to analysis the effectiveness of marketing mix strategy towards customer purchase intention as well as find out which marketing mix element has the most important fa…

The Influence of Social Media Marketing on Brand Awareness in a Relation With…

The popularity of social media attracts more people to use this social application and as a result social media user throughout the world keep increasing day by day. Social media start to become a …

The Correlation Between Marketing Programs of Museums and Motivation of Young…

The tendency of young adults motivation not to visit museum has become the reason behind this research to be conducted. the museum marketing also plays a role in the motivation of young adults to v…

Analysis of Marketing and Other Stimuli Factors towards Consumer Behavior in …

Consumer behavior is regarded as an important tool for an organization; it can help an organization develop their products or brands in a right path. It also helps an organization keep their custo…

Facebook Fanpage as a Social Media Marketing tool for online Stores

The sheer number of Internet users in Indonesia affects the growth of online businesses, which resulting in the creation of new Internet shopping services or online stores. However, the high number…

Qualitative research methods in public relations and marketing communications

Edition

2

ISBN/ISSN

9780415471183

Collation

xi, 397 p. ; 25 cm.

Series Title

-

Call Number

659.2072 Day q

The Impact of relationship marketing tactics on customer loyalty in Indonesia…

The main purpose of this research is to find correlation between variables and determine the significant variables of relationship marketing tactics implemented by Smartfren telecom to impact custo…

Does it work? : 10 principles for delivering true business value in digital m…

Edition

-

ISBN/ISSN

9780071847865

Collation

-

Series Title

-

Call Number

658.872 Atc d

Principles of marketing

Edition

16

ISBN/ISSN

9781292092485

Collation

731 p. : ill. ; 29 cm.

Series Title

-

Call Number

658.8 Kot p

International marketing

Edition

6

ISBN/ISSN

9781118830284

Collation

xxiv, 595 p. : ill. ; 28 cm.

Series Title

-

Call Number

658.8 Kot i